Did you know?
That's how fast your skin starts to strip the minerals and moisture it needs to stay balanced and hydrated — the moment you begin to sweat.
The Sweat Effect
Sweat carries water, electrolytes, and some components of NMF to your skin’s surface.
NMF
Natural Moisturising Factor is your skin’s own mix of water-binding substances. It holds moisture in the outer skin layer, helping skin stay soft and comfortable.
Examples in NMF
Amino acids · Urea · Lactate
When NMF is reduced
Skin holds less moisture and can feel dry, tight, or rough.
Electrolytes
Electrolytes are minerals that carry an electrical charge when dissolved. Our focus: sodium, potassium, magnesium, and zinc—minerals involved in fluid balance and normal cell function.
Sodium · Potassium · Magnesium · Zinc
Na⁺K⁺Mg²⁺Zn²⁺
When mineral balance is disrupted
Changes in skin’s mineral balance can affect normal cell activity and barrier function.
What happens when skin loses NMF
and its mineral balance is disrupted?
NMF helps skin retain moisture, while mineral balance supports normal skin function. Changes in hydration and barrier function can affect how skin looks and feels.
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Tightness
A taut or uncomfortable feeling, especially after cleansing.
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Dullness
Skin may look less fresh or radiant when it feels dry.
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Redness
Temporary flushing can follow exercise; friction may also irritate skin.
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Dry patches
Areas that feel rough, flaky, or less comfortable.
Everyone’s skin responds differently. These changes alone do not show electrolyte loss.
Recharging your skin
is essential.
Give active skin the hydration it needs to stay soft, supple, and comfortable.
ElectroNMF-4+™ brings together electrolyte minerals and natural moisturising factors to support skin hydration, every day.